What do George W Bush Jr, Kevin Costner and Darren Clarke have in common? They’ve all had Tom Taylor’s handiwork around their waist!? The VanBassador hit Sante Fe, New Mexico and dropped in on a shop that is truly staying local and going global amid COVID. Even though their exotic skins can’t go overseas, they’ve figured out what can and how best to get it there. Even though their in-store sales are down 50%, their sales amidst covid are up 50% online. That may not sound inspiring but they have basically created and optimized their online channel which will only serve them better as they move forward!
@kevincostnermodernwest, @darrenclarke60 @georgewbush
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Government and Industry Support – Find all the global expansion tools, services and experts for your global journey here: www.export-connect.org
– Market Entry Guides:
– Free Duty and Tax Calculator:
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Check out the “Conversations from the Field” interviews I’ve done for my partner organizations:
– Latin America Covid Impact and eCommerce Entry with Linio Latam:
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– Mexico Beauty Products eCommerce Entry with Linio Mexico:
– In Spanish:
– China eCommerce COVID Impact and eCommerce Entry with TMALL Global:
WHY SUBSCRIBE TO VANBASSADOR?
This is a place where global-day-one entrepreneurs can learn from fellow sellers and real-world industry experts about the nuances of selling products and services online to consumers and businesses beyond their home market. This is about how you can seize this opportunity to use scalable tools to meet unprecedented online cross-border demand. Together we’ll head out on the road in the VanBassador Sprinter Van to talk directly with local companies to uncover insights that put you far ahead of the competition.
Topics covered include:
– Website Localization
– Cross-border Digital Marketing
– Cross-border Fulfillment and Logistics
– Marketplace Optimization
– Financing for Exports
– Legal Protection
– Cross-border Payments
I am a former U.S. Commercial Diplomat who led the eCommerce, Luxury Goods, Cosmetics, Retail, Franchise, Marine and Auto Industry portfolios at the U.S. Embassy in Beijing, China. I was asked under the Obama Administration to return to the U.S. to launch the U.S. Department of Commerce’s eCommerce Innovation Lab in Silicon Valley. Subsequently, I created the public/private partnership called the Getting to Global Initiative (www.gettingtoglobal.org) to bring together funding, tools and support from private industry (Facebook, Google, eBay, Pitney Bowes) and government agencies (EXIM, SBA, USPS, Department of Commerce) in support of U.S. ecommerce exporters. This channel is unaffiliated and is my own private sanctuary where I share straight-talking input without compromise.