How Uber Mastered Dynamic Pricing


When it comes to their pricing model, companies like Uber and Airbnb subscribe to one of the most popular strategies out there: dynamic pricing. Dynamic pricing, also known as surge pricing or demand pricing, is a pricing strategy where prices fluctuate based on market and customer demand. Learn how Uber uses dynamic pricing to produce profit and how to determine if this strategy is right for your business.

Free Sales Pricing Calculator:

Blog articles:
• The Ultimate Guide to Pricing Strategies:
• 6 Pricing Trends to Consider:
• Demand-Based Pricing:
• Guide to Dynamic Pricing:

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Video Chapters:
0:00 What is Dynamic Pricing
3:17 Pros of Dynamic Pricing
3:53 Cons of Dynamic Pricing
4:47 Is my Business a good fit for Dynamic Pricing

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The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

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