As sales professionals, one of the most important things for us to do is gain a deep understanding of our customers and prospects’ business models, how they create value for themselves, how they create value for their customers, what their pains are and what they are trying to accomplish.
In this webinar, you’ll learn how to:
Leverage the language of innovation to discover a new and unique way to capture prospect pains and objectives.
Deepen your understanding of your prospects business models and how they create value for themselves and their customer.
Use visual collaboration tools to demonstrate your understanding of their objectives and gain buy-in.
Use the tools to help your prospect re-imagine their business model, using your solutions.
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